Loca Towels (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (“POPIA”). It applies to all visitors, customers, and users of our website.
1. Information We Collect
We may collect and process the following information:
- Personal details you provide when creating an account, placing an order, or contacting us (e.g. name, email address, phone number, billing/delivery address).
- Payment details necessary to process your purchases (handled securely via our payment service provider — we do not store card details).
- Order history and purchase preferences.
- Technical data collected automatically when you use our site, including your IP address, browser type, operating system, and usage patterns.
- Analytics data via Google Analytics, including pages visited, time spent on site, and referral sources.
2. How We Use Your Information
We process your information for:
- Fulfilling orders and delivering products you purchase.
- Managing your account and customer service requests.
- Sending you transactional and service-related communications.
- Improving our website, products, and customer experience.
- Analysing site usage and trends via Google Analytics.
- Complying with legal and tax obligations.
3. Google Analytics
We use Google Analytics to help us understand website traffic and usage. Google may collect data via cookies and similar technologies. This data is processed in accordance with Google’s Privacy Policy: https://policies.google.com/privacy.
You can opt out of Google Analytics tracking here: https://tools.google.com/dlpage/gaoptout.
4. Cookies
Our site uses cookies to improve functionality, analyse traffic, and enable e-commerce features. You can control or disable cookies via your browser settings, but some features may not work as intended.
5. Sharing Your Information
We do not sell or rent your personal information. We may share it with:
- Service providers (e.g. couriers, payment processors) to fulfil orders.
- Analytics and marketing platforms to improve our services.
- Authorities when required by law.
6. Data Security
We take reasonable technical and organisational measures to protect your information against loss, theft, unauthorised access, and misuse.
7. Your Rights
Under POPIA, you have the right to:
- Access the personal information we hold about you.
- Request correction or deletion of your personal information.
- Object to certain processing activities.
- Withdraw consent where processing is based on consent.
Requests can be sent to: candice@locadesign.co.za
8. Data Retention
We retain your information only as long as necessary to fulfil the purposes above or as required by law.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new “Effective Date”.
10. Contact Us
If you have questions about this Privacy Policy or how we handle your personal information, please contact us here.